Academy

How to be professional online: 7 tips for building a great digital reputation

Apr 29, 2025 | Academy, Connect, General

In today’s world, being professional isn’t just about showing up on time or dressing neatly for work—it’s also about how you present yourself online. Whether you’re applying for a job, networking with employers, or sharing your achievements, your online presence matters.

At Jigsaw, we’re all about helping people build the skills and confidence to thrive in the workforce. So here are some helpful tips to make sure you’re putting your best foot forward in the digital world!

1. Use a professional profile photo

Your profile picture is often the first impression someone will have of you online. Choose a clear photo of yourself where you look friendly, confident, and dressed appropriately. You don’t need to wear a suit, but make sure you look neat, and that the photo reflects who you are in a work setting. This applies to your photo on your email account, LinkedIn profile, and any other online presence.

💡 Tip: Ask a friend or your Jigsaw trainer to take a photo of you against a clean background, smiling and dressed professionally.

how to be professional online

2. Create a LinkedIn profile

LinkedIn is a great tool for finding jobs, learning about companies, and connecting with people in your industry. It’s like your resume, but online!

Include:

  • A short summary about who you are, what your current job is or what kind of work you’re looking for
  • Your work experience (including training programs like Jigsaw!)
  • Your skills and strengths
  • Connect with people you know and have worked with. You can also ask them to write you a recommendation by clicking the plus icon in the recommendations section at the bottom of your profile, and then clicking ‘Ask for a recommendation’.

3. Think before you post

Before you post anything online, ask yourself:

  • Would I say this at work?
  • Would I be happy for a future employer to read this?

Social media is a great place to express yourself, but it’s important to keep things respectful, kind, and positive—especially on public platforms like Facebook, Instagram, or X (formerly Twitter).

🔒 If you prefer to keep some content private, make sure your privacy settings are updated.

4. Stay safe and kind in emails and messages

Whether you’re emailing a colleague or messaging a potential employer, always:

  • Use a polite greeting (“Hi” or “Hello”)
  • Keep your message clear and professional
  • Sign off with your name and a “Thanks” or “Kind regards”

📧 Example:

Hi Tim,
Just checking in to see when my next shift is scheduled. Looking forward to starting soon!
Thanks,
Michelle

5. Share your successes

Don’t be afraid to celebrate your achievements online! Finished a training program? Started a new job? Share it on LinkedIn! Employers love seeing motivated people who are proud of their growth.

Example:

🌟 Exciting News! 🌟

I’m thrilled to share that I’m starting a new role as [Job Title] at [Company Name]!

I’m incredibly grateful for the support I’ve received along the way and excited for this next chapter. Looking forward to learning, growing, and contributing to a fantastic team.

Here’s to new beginnings and fresh opportunities! 🚀

6. Maintain professional etiquette in virtual meetings

Being professional in online meetings is just as important as in-person interactions. Join on time, test your technology beforehand, and mute your microphone when you’re not speaking to avoid distractions. Use your camera when possible to stay engaged, dress appropriately, and avoid multitasking. If there’s a chat function, use it respectfully and stay on topic. These small habits show respect for others’ time and help you make a positive impression.

7. Be yourself—professionally

Professional doesn’t mean pretending to be someone you’re not. It just means being respectful, responsible, and reliable. Your unique personality, strengths, and experiences are what make you valuable. Use your online presence to show the real you—just your best, work-ready self!

Ready to take the next step?

If you’re a Jigsaw trainee, chat with your team about setting up a LinkedIn profile or practicing your online communication skills. And remember, professionalism online is just like professionalism in real life—it’s all about respect, honesty, and showing others what you’re capable of.

Reach out to your Jigsaw trainer or visit the Jigsaw Australia website for more resources on job readiness, training, and support.

About Jigsaw

Jigsaw is a social enterprise that provides an innovative pathway to mainstream employment for people with disability. By embedding a comprehensive skill-based training program within our commercial document and data management business, Jigsaw enables people with disability to achieve their employment goals at their own pace. Jigsaw’s holistic approach starts from the very basics of core work skills and supports trainees all the way through to transition to open employment with ongoing support and coaching once they have transitioned. Jigsaw is located in Sydney, Melbourne, Brisbane, Adelaide, and Canberra.